Experiments on the value of information in simulated marketing environments /

Bibliographic Details
Main Author:	Green, Paul E.
Corporate Author:	Marketing Science Institute
Other Authors:	Robinson, Patrick J., FitzRoy, Peter T.
Format:	Book
Language:	English
Published:	Boston : Allyn and Bacon, [1967]
Series:	Marketing Science Institute series.
Subjects:	Marketing > Management. Decision making.

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