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Readings in basic marketing /

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Bibliographic Details
Other Authors: McCarthy, E. Jerome (Edmund Jerome), Grashof, John F., Brogowicz, Andrew A.
Format: Book
Language:English
Published: Homewood, Ill. : Georgetown, Ont. : R.D. Irwin ; Irwin-Dorsey, 1981.
Edition:3rd ed.
Subjects:
Marketing.
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Published 1978
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Published 1975
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