Readings in basic marketing /

Bibliographic Details

Other Authors:	McCarthy, E. Jerome (Edmund Jerome), Grashof, John F., Brogowicz, Andrew A.
Format:	Book
Language:	English
Published:	Homewood, Ill. : Georgetown, Ont. : R.D. Irwin ; Irwin-Dorsey, 1981.
Edition:	3rd ed.
Subjects:	Marketing.