APA (7th ed.) Citation

May, E. G. (1971). Image evaluation of a department store: Techniques for conducting the study. Marketing Science Institute.

Chicago Style (17th ed.) Citation

May, Eleanor G. Image Evaluation of a Department Store: Techniques for Conducting the Study. Cambridge, Mass.: Marketing Science Institute, 1971.

MLA (9th ed.) Citation

May, Eleanor G. Image Evaluation of a Department Store: Techniques for Conducting the Study. Marketing Science Institute, 1971.