Point-of-purchase behavior and price perceptions of supermarket shoppers /
| Main Author: | Dickson, Peter R. |
|---|---|
| Corporate Author: | Marketing Science Institute. Research Program |
| Other Authors: | Sawyer, Alan G. |
| Format: | Book |
| Language: | English |
| Published: |
Cambridge, Mass. :
Marketing Science Institute,
c1986.
|
| Series: | Working paper (Marketing Science Institute)
Report (Marketing Science Institute) ; 86-102. |
| Subjects: |
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