Diversify or Die : Why the Future of Sports Is Entertainment.

Diversify or Die: Why the Future of Sports is Entertainment argues that sports is no longer just a game.Driven by technology and professional investors, sports has become a global stage converging film, music, fashion, and celebrity culture.Athletes are creators.Clubs are media brands.Fans are stake...

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Bibliographic Details
Main Author: Schmidt, Sascha L.
Other Authors: Schmidt
Format: eBook
Language:English
Published: Cham : Springer, 2026.
Edition:1st ed.
Series:Future of Business and Finance Series.
Subjects:
Description
Summary:Diversify or Die: Why the Future of Sports is Entertainment argues that sports is no longer just a game.Driven by technology and professional investors, sports has become a global stage converging film, music, fashion, and celebrity culture.Athletes are creators.Clubs are media brands.Fans are stakeholders.
Physical Description:1 online resource (389 pages).
ISBN:9783032085382 (electronic bk.)
3032085381