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AI-driven decision-making for diversity, equity, and inclusion in marketing /

Bibliographic Details
Corporate Author: IGI Global Online
Other Authors: Tarnanidis, Theodore, 1977- (Editor)
Format: eBook
Language:English
Published: Hershey, PA : IGI Global Scientific Publishing, [2026]
Subjects:
Artificial intelligence > Marketing applications.
Marketing > Social aspects.
Artificial intelligence.
Artificial intelligence > Moral and ethical aspects.
Intelligence artificielle > Applications en marketing.
Intelligence artificielle.
Intelligence artificielle > Aspect moral.
Marketing > Aspect social.
artificial intelligence.
Advertising and Branding.
Artificial Intelligence (AI)
Customer Service.
Digital Marketing.
Digital Technology.
Diversity, Equity, and Inclusion (DEI)
Financial Literacy.
Generative Artificial Intelligence (GenAI)
Global Business.
Marketing and Consumer Science.
Renewable Energy.
Electronic books.
Online Access:Connect to the full text of this electronic book
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Description
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9798337367347
9798337367330
DOI:10.4018/979-8-3373-6731-6
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