Modern consumer behavior at the intersection of AI and social media /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Soundararajan, Gopalakrishnan, 1980- (Editor), Banu, Ruksana, 1969- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global Scientific Publishing, [2026]
Subjects:	Consumer behavior. Artificial intelligence. Social media. Intelligence artificielle. Médias sociaux. artificial intelligence. social media. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Physical Description:	1 online resource ( xviii, 553 pages) : illustrations (some color).
Bibliography:	Includes bibliographical references and index.
ISBN:	9798337327495
DOI:	10.4018/979-8-3373-2747-1