Revolutionizing consumer experience with digital twins and the metaverse /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Gupta, Brij B., 1982- (Editor), Tang, Yuk Ming, 1978- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global Scientific Publishing, [2026]
Subjects:	Consumer behavior > Technological innovations. Marketing > Social aspects. Metaverse. Digital twins (Computer simulation) Artificial Intelligence (AI) Augmented Reality. Business Models. Consumer Engagement. Data Analysis. Data Management. Digital Twin Technology. E-Commerce. Health Care Informatics. Sports Analytics. Supply Chains. Virtual Reality. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Physical Description:	1 online resource ( 17 PDFs 366 pages) :
Bibliography:	Includes bibliographic references and index.
ISBN:	9798337345437
DOI:	10.4018/979-8-3373-4541-3