The digital engagement model : how to capture and keep audience attention /
This book uses cutting-edge research in media psychology to offer a practical guide for creating content that captures and maintains attention. The Digital Engagement Model (DEM) reimagines how content can better serve mobile-first users by depicting second-by-second relationships between users and...
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| Format: | eBook |
| Language: | English |
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Cham :
Palgrave Macmillan,
[2026]
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| Series: | Palgrave practical guides in communication,
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| Subjects: |
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