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Rapid sensory profiling techniques : applications in new product development and consumer research /

Rapid Sensory Profiling Techniques: Applications in New Product Development and Consumer Research, Second Edition presents the latest findings and recommendations on the proper choice and use of rapid product profiling methods. Each chapter is written by a key opinion leader on a specific method wit...

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Bibliographic Details
Corporate Author: ScienceDirect (Online service)
Other Authors: Delarue, Julien (Editor), Lawlor, J. Ben (Editor)
Format: eBook
Language:English
Published: Cambridge, MA : Woodhead Publishing, an imprint of Elsevier, [2023]
Edition:Second edition.
Subjects:
Food > Sensory evaluation.
Marketing research.
New products.
Aliments > Analyse sensorielle.
Marketing > Recherche.
Food > Sensory evaluation
Marketing research
New products
Electronic books.
Online Access:Connect to the full text of this electronic book

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