APA (7th ed.) Citation

Fryman, L., Lampshire, G., & Meers, D. (2017). The data and analytics playbook: Proven methods for governed data and analytic quality. Morgan Kaufmann : Elsevier.

Chicago Style (17th ed.) Citation

Fryman, Lowell, Gregory Lampshire, and Dan Meers. The Data and Analytics Playbook: Proven Methods for Governed Data and Analytic Quality. Cambridge, MA: Morgan Kaufmann : Elsevier, 2017.

MLA (9th ed.) Citation

Fryman, Lowell, et al. The Data and Analytics Playbook: Proven Methods for Governed Data and Analytic Quality. Morgan Kaufmann : Elsevier, 2017.