Business finance : a pictorial guide for managers /
Using the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products' so original, Paul Burns and Peter Morris have now developed a humorous and easy-to-understand guide to the world of business finance. Follow the adventures of small-time entr...
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| Format: | eBook |
| Language: | English |
| Language Notes: | English. |
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Oxford :
Butterworth-Heinemann,
1994.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | Using the successful pictorial style, which made 'The Marketing Plan' and 'Selling Services and Products' so original, Paul Burns and Peter Morris have now developed a humorous and easy-to-understand guide to the world of business finance. Follow the adventures of small-time entrepreneur Jack Plank and his Finance Director cousin Vivienne as she helps him turn his business from a potential casualty of the 'Death Valley Curve' into an efficient, profit-making success story. |
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| Physical Description: | 1 online resource (90 pages) |
| ISBN: | 9780080938219 0080938213 1322465665 9781322465661 |