Building communities : social networking for academic libraries /

Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologie...

Full description

Bibliographic Details
Main Author: Garofalo, Denise A.
Corporate Author: ScienceDirect (Online service)
Format: eBook
Language:English
Language Notes:English.
Published: Philadelphia, PA : Chandos Pub. an imprint of Woodhead Pub., 2013.
Series:Chandos social media series.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers: the beginning of social networking in the academic context; how to implement use of social media technologies; and evaluating their use. The final sec.
Physical Description:1 online resource (242 pages) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:9781780634012
1780634013
1306176905
9781306176903
1843347350
9781843347354
ISSN:2050-6813