Cover Image

Technology entrepreneurship : creating, capturing, and protecting value /

Recognizing the unique needs of the technology startup, Duening focuses on intellectual property development, funding, and marketing/selling more than other texts in this market. Extensive use of technology examples, case studies, and assignments keeps the book relevant and motivating for engineerin...

Full description

Bibliographic Details
Main Author: Duening, Thomas N.
Corporate Author: ScienceDirect (Online service)
Other Authors: Hisrich, Robert D., Lechter, Michael A.
Format: eBook
Language:English
Language Notes:English.
Published: Burlington, MA : Academic Press, ©2010.
Subjects:
Technological innovations > Economic aspects.
High technology industries > Management.
Entrepreneurship.
Intellectual property.
New business enterprises > Management.
Innovations > Aspect économique.
Industries de pointe > Gestion.
Entrepreneuriat.
Propriété intellectuelle.
Nouvelles entreprises > Gestion.
entrepreneurs.
intellectual property.
TECHNOLOGY & ENGINEERING > Automation.
Entrepreneurship
High technology industries > Management
Intellectual property
New business enterprises > Management
Technological innovations > Economic aspects
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Fundamentals of business and economics
  • Legal structure and capital
  • Intellectual property and contracts
  • Technology venture strategy and operations
  • Managing risk and career development.