Psychological foundations of attitudes /

Psychological Foundations of Attitudes presents various approaches and theories about attitudes. The book opens with a chapter on the development of attitude theory from 1930 to 1950. This is followed by separate chapters on the principles of the attitude-reinforcer-discriminative system; a systemat...

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Bibliographic Details
Main Authors: Greenwald, Anthony G., Brock, Timothy C., 1935-2009 (Author), Ostrom, Thomas M., 1936- (Author)
Corporate Author: ScienceDirect (Online service)
Format: eBook
Language:English
Language Notes:English.
Published: New York : Academic Press, 1968.
Series:Social psychology.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Psychological Foundations of Attitudes presents various approaches and theories about attitudes. The book opens with a chapter on the development of attitude theory from 1930 to 1950. This is followed by separate chapters on the principles of the attitude-reinforcer-discriminative system; a systematic test of a learning theory analysis of interpersonal attraction; a ""spread of effect"" in attitude formation; Hullian learning theory; and possible origins of learned attitudinal cognitions. Subsequent chapters deal with mechanisms through which attitudes can function as both independent and depe
Physical Description:1 online resource (xvi, 407 pages) : illustrations
Format:Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Bibliography:Includes bibliographical references.
ISBN:9781483230719
1483230716
1483258513
9781483258515