rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Concepts of corporate governance and public governance
    sub title: building identity, brand, image and reputation in the digital era
  name:
    name part: Hamzah, Zalfa Laili
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Sulaiman, Noor Adwa
    role:
      role term: author.
  name:
    name part: Ismail, Maria Mohd
    role:
      role term: author.
  type of resource: text
  origin info:
    place:
      place term: si
    date issued: 2026
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource
  abstract: This book explains the principles of corporate governance, public governance, corporate identity, corporate branding and reputation. The concepts are fundamental in shaping a corporate identity and building a reputable organisation and in contributing to the long-term success and sustainability of organisations, particularly in the digital era. Effective governance practices, both within the companies/corporations and in the broader public services, are essential for preserving corporate identity and building corporate branding and corporate reputation. While good governance and strong corporate branding can serve as a valuable asset in building trust among investors, customers, and other stakeholders, noncompliance with governance policies can severely damage an organisation's reputation, leading to loss of trust, legal repercussions, and financial losses. Despite many policies being formulated within organisations, the understanding of core concepts is still lacking leading to increasing fraud and misconduct behaviour cases among corporations, leaders, employees as well as in the public sector. This book aims to enlighten both management and employees about the significance of good governance procedures and their impact on the reputation of the company as a whole, and thereby close the knowledge gaps regarding fraud and misconduct concerns, corruption, and unethical behavior.
  table of contents: 1. Introduction -- 2. Introducing Corporate Governance, Public Governance, Corporate Identity, Corporate Brand, and Corporate Reputation -- 3. Overview of Corporate Governance -- 4. Overview of Public Governance -- 5. Overview of Corporate Brand -- 6. Corporate Governance and Corporate Brand Performance -- 7. Reasons for Non-Compliance of Good Governance -- 8. Governance and Public Service Delivery -- 9. Impact of Digital Transformation on Corporate Governance -- 10. Digital Transformation on Public Governance -- 11. Ethical Dimensions and Corporate Social Responsibility / Esg-Sustainability -- 12. Conclusions and Reflections.
  note: Zalfa Laili Hamzah, Noor Adwa Sulaiman, Maria Mohd Ismail.
  note: Includes bibliographical references.
  subject:
    topic: Corporate governance
  subject:
    topic: Public administration
  subject:
    topic: Gouvernement d'entreprise
  subject:
    topic: Administration publique (Science)
  classification: HD2741 .H35 2026
  classification: 658.4
  identifier: 9789819524495 (electronic bk.)
  identifier: 9819524490
  location:
    physical location: POD
  record info:
    record content source: UKKRT
    record creation date: 260103
    record change date: 20260323120638.0
    record identifier: in00005729241
    language of cataloging:
      language term: eng