New developments in the brewing industry : the role of institutions and ownership /
Institutions and ownership play a central role in the transformation and development of the beer market and brewing industry. Institutions set the external environment of the brewery through both formal requirements and informal acceptance of company operations by the public. On the other hand, owne...
| Other Authors: | |
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| Format: | eBook |
| Language: | English |
| Published: |
Oxford, United Kingdom ; New York, NY :
Oxford University Press,
2020.
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| Edition: | First edition. |
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | Institutions and ownership play a central role in the transformation and development of the beer market and brewing industry. Institutions set the external environment of the brewery through both formal requirements and informal acceptance of company operations by the public. On the other hand, owners and managers adapt to these external challenges while following their own strategic agenda. This book explores the implications of this dynamic for the breweries, discussing how changes in institutions have contributed to the restructuring of the industry and the ways in which breweries have responded, including a craft beer revolution with a surge in demand of special flowered hops, a globalization strategy from the macro breweries, outsourcing by contract brewing, and knowledge exchange for small sized breweries. |
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| Physical Description: | 1 online resource (xiv, 334 pages) |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780192596819 0192596810 9780192596826 0192596829 9780191888854 0191888850 |