The microeconomics of product innovation /
Economics has not given sufficient attention to the microeconomic analysis of innovation and technological change. Counteracting this imbalance, 'The Microeconomics of Product Innovation' considers how the use of economic analysis can guide and inform the search for insight in the generati...
| Main Authors: | , , |
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| Format: | eBook |
| Language: | English |
| Published: |
Oxford, United Kingdom :
Oxford University Press,
2018.
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| Edition: | First edition. |
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | Economics has not given sufficient attention to the microeconomic analysis of innovation and technological change. Counteracting this imbalance, 'The Microeconomics of Product Innovation' considers how the use of economic analysis can guide and inform the search for insight in the generation and adoption of new products synonymously labelled product innovation. Written in an accessible tone and restricting its analysis to the use of microeconomics, this work encompasses the definition of product innovation. |
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| Item Description: | This edition previously issued in print: 2018. |
| Physical Description: | 1 online resource |
| Audience: | Specialized. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780192548634 0192548638 9780191858321 0191858323 |