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The market makers : creating mass markets for consumer durables in inter-war Britain /

Inter-war Britain saw a boom in 'mass markets' for consumer durables, such as new suites of furniture, radios, and electrical and gas appliances, while items like refrigerators, telephones, and automobiles didn't reach the mass market until the 1950s. Peter Scott explores these '...

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Bibliographic Details
Main Author: Scott, Peter, 1966- (Author)
Format: eBook
Language:English
Published: Oxford, United Kingdom : Oxford University Press, 2017.
Subjects:
Mass production > Great Britain > History.
Durable goods, Consumer > Great Britain > History.
Great Britain > Civilization > 20th century.
Great Britain > Civilization > American influences.
Production de masse > Grande-Bretagne > Histoire.
Biens de consommation durables > Grande-Bretagne > Histoire.
Grande-Bretagne > Civilisation > 20e siècle.
BUSINESS & ECONOMICS > Industries > General.
Civilization
Civilization > American influences
Durable goods, Consumer
Mass production
Great Britain
1900-1999
Electronic books.
History
Online Access:Connect to the full text of this electronic book
Description
Summary:Inter-war Britain saw a boom in 'mass markets' for consumer durables, such as new suites of furniture, radios, and electrical and gas appliances, while items like refrigerators, telephones, and automobiles didn't reach the mass market until the 1950s. Peter Scott explores these 'market makers' and how US innovations influenced British markets.
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9780191826474
0191826472
9780191086342
0191086347