Achieving a strategic sales focus : contemporary issues and future challenges /
This publication considers how sales organisations are responding to increasing competition, more demanding customers and more complex selling environment, and offers discussions of some of the possible solutions to these challenges.
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| Format: | eBook |
| Language: | English |
| Published: |
Oxford, United Kingdom ; New York, NY :
Oxford University Press,
2016.
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| Edition: | First edition. |
| Series: | UPSO - Oxford University Press E-Books.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | This publication considers how sales organisations are responding to increasing competition, more demanding customers and more complex selling environment, and offers discussions of some of the possible solutions to these challenges. |
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| Physical Description: | 1 online resource (xvii, 193 pages) : illustrations |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780191826061 0191826065 0191016748 9780191016745 |