Communication in poultry grower relations : a blueprint to success /

Communication in Poultry Grower Relations shows a process used to continuously improve the working relationship between integrators and their growers. A special feature is the ""how to"" format in which this book details the relationship process so a company and its growers can i...

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Bibliographic Details
Main Author: Cole, Larry, 1945-
Format: eBook
Language:English
Language Notes:English.
Published: Ames : Iowa State University Press, ©2000.
Edition:1st ed.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Communication in Poultry Grower Relations shows a process used to continuously improve the working relationship between integrators and their growers. A special feature is the ""how to"" format in which this book details the relationship process so a company and its growers can implement the procedures discussed. The book also provides a comprehensive discussion on the dynamics associated with corporate culture changes. The reader will learn how to manage the resistance associated with each of the five phases of change to successfully implement the improvements in the company-growe
Physical Description:1 online resource (xii, 243 pages) : illustrations
ISBN:9780470376720
0470376724
9780470376942
0470376945
1281814555
9781281814555
9786611814557
6611814558