Geschichtspolitik als Unternehmenskommunikation Krupp im 20. Jahrhundert.

There is hardly any other German company that was so polarizing in the twentieth century as Krupp. Publicly, "Krupp haters" and "Krupp fans" exchanged high-profile punches. Roelevink delves into this conflict, inquiring into the history policy of the company and showing to what e...

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Bibliographic Details
Main Author: Roelevink, Eva-Maria (auth)
Corporate Author: Walter de Gruyter & Co
Format: eBook
Language:German
Language Notes:German.
Published: Berlin/Boston De Gruyter 2023.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:There is hardly any other German company that was so polarizing in the twentieth century as Krupp. Publicly, "Krupp haters" and "Krupp fans" exchanged high-profile punches. Roelevink delves into this conflict, inquiring into the history policy of the company and showing to what extent and in what way Krupp was actively involved in the public negotiation of its own image.
Physical Description:1 online resource (378 pages)
ISBN:9783111205588
3111205584
9783111207193
3111207196
9783111207735
3111207730