Assessing the impact of a community program for young girls : literature review, questionnaire survey methods, and survey data analysis /
This case study shares the research process of one upper level undergraduate research methods course for Communication Studies and Public Relations students at a mid-sized public college in the Northeastern United States. As a way to demonstrate both quantitative and qualitative research, students w...
| Main Authors: | , |
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| Format: | eBook |
| Language: | English |
| Published: |
[Los Angeles, California] :
SAGE,
2014.
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| Series: | SAGE research methods. Cases.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | This case study shares the research process of one upper level undergraduate research methods course for Communication Studies and Public Relations students at a mid-sized public college in the Northeastern United States. As a way to demonstrate both quantitative and qualitative research, students worked on survey design for three different populations of an annual weekend community-based event for elementary-school-aged girls. Students conducted primary and secondary research and coded and analyzed the final data collected from college women mentors, girl participants, and their parents/guardians. |
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| Physical Description: | 1 online resource |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9781473950603 1473950600 |