Integrate sustainability and innovation to find new opportunities /
Companies that think about sustainability as an opportunity for innovation and growth instead of a compliance problem find ways to overcome challenges in balancing performance metrics with environmental objectives. Five innovation practices can help: reframing sustainability as a growth opportunity,...
| Main Authors: | , , , |
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
[Place of publication not identified] :
MIT Sloan Management Review,
2025.
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| Edition: | [First edition]. |
| Series: | MITSloan management review ;
reprint 67207. |
| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | Companies that think about sustainability as an opportunity for innovation and growth instead of a compliance problem find ways to overcome challenges in balancing performance metrics with environmental objectives. Five innovation practices can help: reframing sustainability as a growth opportunity, partnering with mission-aligned users, seeking new collaborators, thinking long term about future needs, and creating stakeholder coalitions. |
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| Physical Description: | 1 online resource (8 pages) |