Integrate sustainability and innovation to find new opportunities /

Companies that think about sustainability as an opportunity for innovation and growth instead of a compliance problem find ways to overcome challenges in balancing performance metrics with environmental objectives. Five innovation practices can help: reframing sustainability as a growth opportunity,...

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Bibliographic Details
Main Authors: Visnjic, Ivanka (Author), Monteiro, Felipe (Author), Tushman, Michael (Author), Ciorra, Ernesto (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: [Place of publication not identified] : MIT Sloan Management Review, 2025.
Edition:[First edition].
Series:MITSloan management review ; reprint 67207.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Companies that think about sustainability as an opportunity for innovation and growth instead of a compliance problem find ways to overcome challenges in balancing performance metrics with environmental objectives. Five innovation practices can help: reframing sustainability as a growth opportunity, partnering with mission-aligned users, seeking new collaborators, thinking long term about future needs, and creating stakeholder coalitions.
Physical Description:1 online resource (8 pages)