The packaging designer's book of patterns /
"Packaging design is increasingly integral to product development activities and is among the earliest considerations of product designers and brand managers. Packaging design involves the design of the physical shape of the package, the graphic design on that package, and the integration of th...
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| Format: | eBook |
| Language: | English |
| Language Notes: | English. |
| Published: |
Hoboken :
Wiley,
2013.
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| Edition: | 4th ed. |
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | "Packaging design is increasingly integral to product development activities and is among the earliest considerations of product designers and brand managers. Packaging design involves the design of the physical shape of the package, the graphic design on that package, and the integration of the packaging process into the production process"-- |
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| Item Description: | Description based upon print version of record. Machine generated contents note: Preface from the First EditionForewordIntroductionThe Folding CartonTraysTubesSleeves, Wraps, and FoldersThe Set-Up or Rigid Paper BoxCorrugated ContainersPoint-of-Purchase DisplaysGlossaryBibliographyIndex. |
| Physical Description: | 1 online resource (705 pages) |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1523143983 9781523143986 1118420845 9781118420843 1283700476 9781283700474 1118419081 9781118419083 |