rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: How to structure a B2B marketplace venture
  name:
    name part: Bonnet, Didier
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Parker, Geoffrey
    name part: 1933-
    role:
      role term: author.
  name:
    name part: Petropoulos, Georgios
    role:
      role term: author.
  name:
    name part: Serra, Leonardo
    role:
      role term: author.
  name:
    name part: Safari, an O'Reilly Media Company
  type of resource: text
  genre: Electronic books.
  origin info:
    place:
      place term: xx
    date issued: 2025
    edition: [First edition].
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (6 pages)
  abstract: Companies setting up a business-to-business marketplace to make transactions more efficient for buyers and sellers should carefully consider the best ownership structure. New research suggests that owning the marketplace outright can give a company greater control, security, and access to suppliers but can also create regulatory problems and channel conflicts. Depending on the business objective, creating a spinoff or startup can be an effective strategy for launching a B2B marketplace.
  note: Didier Bonnet, Geoffrey Parker, Georgios Petropoulos, Leonardo Serra.
  subject:
    topic: Industrial marketing
  subject:
    topic: Corporate divestiture
  subject:
    topic: New business enterprises
  subject:
    topic: Marketing industriel
  subject:
    topic: Entreprises
    topic: Dessaisissement
  subject:
    topic: Nouvelles entreprises
  classification: HF5415.1263
  classification: 658.8/04
  related item:
    title info:
      title: MITSloan management review ; reprint 66417
  identifier: 53863MIT66417 O'Reilly Media
  identifier: https://proxy.library.tamu.edu/login
  record info:
    record content source: ORMDA
    record creation date: 251020
    record change date: 20260123221920.7
    record identifier: in00005672250
    language of cataloging:
      language term: eng