From Harry Potter to the wizarding world : the transfiguration of a franchise /

Bibliographic Details
Main Author:	Brummitt, Cassie (Author)
Format:	Book
Language:	English
Published:	Edinburgh : Edinburgh University Press, 2025.
Subjects:	Potter, Harry > (Fictitious character) Branding (Marketing) > History > 21st century. Cultural industries > History > 21st century. Stratégie de marque > Histoire > 21e siècle. Industries culturelles > Histoire > 21e siècle. Branding (Marketing) Cultural industries 2000-2099

Description
Physical Description:	x, 219 pages ; 24 cm
Bibliography:	Includes bibliographical references and index.
ISBN:	9781399548182 1399548182