Influencer creep : how optimization, authenticity, and self-branding transform creative culture /
"A look at how we are all increasingly expected to be social influencers at work. A sculptor works while wearing a GoPro camera to capture Instagram content. A painter decides whether to make pieces that she won't be able to share on Instagram, after her account was blocked for sharing ...
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| Format: | eBook |
| Language: | English |
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Oakland, California :
University of California Press,
[2025]
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Table of Contents:
- Introduction
- Influencers are the canaries in the algorithmic coal mine
- Artists : optimization, but make it aesthetic
- Making soup, eating dino nuggets : authenticity within influencer cultures
- Linen, looms, and limestone cottages : being an "authentic" artist on social media
- No historic nudes allowed : influencer self-branding and brand safety
- When naked becomes nude : artists, self-branding, and brand safety
- Conclusion : time to bring it home with a profound conclusion.