Evaluating ICT/DX investments by consumers' behaviours.
This book delves deeply into the world of evaluating the value and impact of ICT and digital transformation initiatives, serving as an invaluable manual for anyone seeking to comprehend this complex world.Traditionally, the outcomes of digitisation have been assessed through economic growth rates an...
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| Format: | eBook |
| Language: | English |
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Newcastle upon Tyne, UK :
Cambridge Scholars Publishing,
2025.
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| Summary: | This book delves deeply into the world of evaluating the value and impact of ICT and digital transformation initiatives, serving as an invaluable manual for anyone seeking to comprehend this complex world.Traditionally, the outcomes of digitisation have been assessed through economic growth rates and unemployment rates from a macro perspective, and profitability and productivity indicators have been used for individual companies. However, to holistically evalu. |
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| Physical Description: | 1 online resource |
| ISBN: | 9781036417512 (electronic bk.) 1036417514 |