Footynomics and the Business of Sport
In the 21st century, sport is big business - big international business. The huge investments made in the World Cup and the Olympics show how important sport is to national economic activity, economic well-being, international trade and diplomacy and national pride. This book guides readers through...
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| Format: | Electronic eBook |
| Language: | English |
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Newcastle-upon-Tyne :
Cambridge Scholars Publishing,
2024.
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| Summary: | In the 21st century, sport is big business - big international business. The huge investments made in the World Cup and the Olympics show how important sport is to national economic activity, economic well-being, international trade and diplomacy and national pride. This book guides readers through the economics of sport and the battle of the football codes in Australia between Aussie Rules, Rugby Union, Rugby League and Soccer. The book is a must-read for the. |
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| Item Description: | Description based upon print version of record. |
| Physical Description: | 1 online resource (112 p.) |
| ISBN: | 9781036411596 (electronic bk.) 1036411591 |