Frugal innovation in entrepreneurship /

"The primary objective of the book "Frugal Innovation in Entrepreneurship" is to offer a thorough examination of frugal innovation ideas and their use in promoting entrepreneurial endeavors. This book attempts to explore by using a wide range of successful case studies, empirical rese...

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Bibliographic Details
Other Authors: Manna, Reshmi, 1978- (Editor)
Format: eBook
Language:English
Published: Hershey, PA : IGI Global Scientific Publishing, 2025.
Subjects:
Description
Summary:"The primary objective of the book "Frugal Innovation in Entrepreneurship" is to offer a thorough examination of frugal innovation ideas and their use in promoting entrepreneurial endeavors. This book attempts to explore by using a wide range of successful case studies, empirical research, a meta-analysis of prior literature, and the identification of theoretical underpinnings to assess the influence of frugal innovation"--
Physical Description:1 online resource (xv, 390 pages) : illustrations (chiefly color)
Bibliography:Includes bibliographical references and index.
ISBN:9798369340516 (electronic bk.)
9798369340523