Multiple-criteria decision-making (MCDM) techniques and statistics in marketing /

Bibliographic Details

Other Authors:	Tarnanidis, Theodore, 1977- (Editor), Papathanasiou, Jason (Editor), Ismyrlis, Vasileios, 1971- (Editor), Manda, Vijaya Kittu, 1980- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global Scientific Publishing, [2025]
Subjects:	Multiple criteria decision making. Marketing.