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Strategic Blueprints for AI-Driven Marketing in the Digital Era /

"In the digital landscape, AI-driven marketing reshapes how brands engage with customers, optimize campaigns, and drive growth. Strategic blueprints for AI-driven marketing provide a framework for businesses to leverage advanced technologies like machine learning, natural language processing, a...

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Bibliographic Details
Other Authors:	Dulloo, Rhytheema, 1982- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global Scientific Publishing, [2025]
Subjects:	Artificial intelligence > Marketing applications. Electronic books.

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