Sustainable service marketing with virtual currencies /
"This book addresses the need for businesses to integrate sustainable practices with cutting-edge virtual currency solutions. By doing so, companies can not only minimize their environmental footprint but also actively engage eco-conscious consumers, thereby fostering brand loyalty and promotin...
| Other Authors: | |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Hershey, PA :
IGI Global Scientific Publishing,
[2025]
|
| Subjects: |
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