APA (7th ed.) Citation

Kihlstrom, G. (2024). Marketing Measurement and Analytics: An Introduction. Mercury Learning and Information.

Chicago Style (17th ed.) Citation

Kihlstrom, Greg. Marketing Measurement and Analytics: An Introduction. Dulles, VA: Mercury Learning and Information, 2024.

MLA (9th ed.) Citation

Kihlstrom, Greg. Marketing Measurement and Analytics: An Introduction. Mercury Learning and Information, 2024.

Warning: These citations may not always be 100% accurate.