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Open innovation strategies for effective competitive advantage /

"This book seeks to enhance the understanding of how open innovation can be strategically managed to achieve superior outcomes, foster a culture of continuous improvement, and enable firms to stay ahead in a competitive environment"--

Bibliographic Details
Other Authors: Martinez Falcó, Javier, 1997- (Editor), Sánchez García, Eduardo (Professor of Management) (Editor), Marco Lajara, Bartolomé (Editor)
Format: eBook
Language:English
Published: Hershey, PA : IGI Global Scientific Publishing, [2025]
Subjects:
Technological innovations > Management.
Diffusion of innovations > Management.
Strategic planning.
Competition.
Innovations > Gestion.
Innovations > Diffusion > Gestion.
Planification stratégique.
Description
Summary:"This book seeks to enhance the understanding of how open innovation can be strategically managed to achieve superior outcomes, foster a culture of continuous improvement, and enable firms to stay ahead in a competitive environment"--
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9798369392683 (electronic bk.)