Cover Image

Maximizing destination marketing strategies in the digital era /

"The book will provide an in-depth analysis of the challenges and opportunities faced by destinations in today's digital age, offering practical insights, case studies, and best practices for creating successful marketing campaigns"--

Bibliographic Details
Other Authors: Elgammal, Islam, 1978- (Editor), Soliman, Mohammad, 1982- (Editor)
Format: eBook
Language:English
Published: Hershey, PA : IGI Global Scientific Publishing, [2026]
Subjects:
Tourism > Internet marketing > Case studies.
Artificial intelligence > Marketing applications > Case studies.
Intelligence artificielle > Applications en marketing > Études de cas.
Case studies.
Études de cas.

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