Framing : the social art of influence /
"A smart, incisive toolkit for understanding how the framing of information influences the way we see the world. In today's chaotic media landscape, working out who and what to believe is a daunting task. Lies and misinformation are only part of the problem - often the way a story is pres...
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| Format: | Book |
| Language: | English |
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Manchester :
Manchester University Press,
2025.
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Table of Contents:
- Introduction. 1. Perspectives on framing. Part I: Making bad seem good
- and other frame texturing. 2. Why is our frame smooth and theirs so often rough? 3. Sanctifying sinners and sinnifying saints. 4. The allure of rough. Part II: Making hot whats not
- and other frame tempering. 5. Temperament tricks. 6. How timing is of the essence. 7. Metaphors as frame thermostats. Part III: Making meanings move
- frame positioning. 8. Up-down positioning: reading on or between the lines. 9. Sideways positioning: what is the matter? Part IV: Making boundaries bend
- frame sizing. 10. Roots to social elasticity. 11. Metaframing: from difference to higher sameness. 12. Questions, answers and discussion. Index.