The cultural legacy of Disney : a century of magic /

"This book critically engages with the Walt Disney Company as a global media conglomerate as they mark their 100th year of business. The chapters include discussions of company management, transmedia presence, and audience engagement as well as content analyses of cultural representations"...

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Bibliographic Details

Other Authors:	Muir, Robyn (Editor), Aguiló-Pérez, Emily R. (Editor), Helm, Hannah (Editor), Rowe, Rebecca (College teacher) (Editor)
Format:	Book
Language:	English
Published:	Lanham, Maryland : Lexington Books, an imprint of The Rowman & Littlefield Publishing Group, Inc., [2024]
Series:	Studies in Disney and culture.
Subjects:	Walt Disney Company > Influence. Popular culture > United States. Motion picture studios > United States. Amusement parks > United States. Culture populaire > États-Unis. Studios de cinéma > États-Unis.