Models, Strategies, and Tools for Competitive SMEs /

Bibliographic Details
Main Author:	Lozano-Correa, Luz Janeth (Author)
Corporate Author:	IGI Global Online
Other Authors:	Ocampo-Guzman, David (Editor), Perez-Uribe, Rafael (Editor)
Format:	eBook
Language:	English
Published:	Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2025.
Series:	Advances in business strategy and competitive advantage.
Subjects:	Small business marketing. Small business > Planning. Marketing. marketing. 4-Helix Entrepreneurial Ecosystems. Digital Marketing. Dynamic Capabilities. Emerging Countries. Institutional Working-Based Simulation Agents. Labor Productivity. Organizational Climate. Public Policies. Quality Management Systems. Shadow Economy. Small and Medium Enterprises (SMEs) Social Innovation. Sustainable Value Generation. Vision of the Future. World Economic Forum. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Physical Description:	1 online resource ( 22 PDFs 460 pages.) :
Bibliography:	Includes bibliographical references and index.
ISBN:	9798369340479
DOI:	10.4018/979-8-3693-4046-2