rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: SN video humanities and social sciences
    part name: How to conduct a social media audit
  title info:
    title: How to conduct a social media audit
  title info:
    title: Springer Nature video humanities and social sciences
  name:
    name part: Sutherland, Karen
    name part: Dr
    role:
      role term: speaker.
  name:
    name part: Springer Nature (Firm)
    role:
      role term: film distributor.
  type of resource: moving image
  genre: videorecording
  genre: Educational films.
  genre: Instructional films.
  genre: Films éducatifs.
  genre: Films de formation.
  origin info:
    place:
      place term: sz
    date issued: 2021
    issuance: monographic
  language:
    language term: eng
  physical description:
    reformatting quality: access
    form: remote
    extent: 1 online resource (76 minutes)
  abstract: In this video you will learn how to conduct a social media audit to assess your channels, understand your audience, analyse competitors and guidance to use this information as the basis of a social media strategy. A social media audit is an important first stage in developing a social media strategy. The most effective strategies take a grounded theoretical approach by using the findings from research to inform decisions made within the strategy. This video will be useful for undergraduates, postgraduates and practitioners who are studying or practicing social media management.
  target audience: adult
  note: Karen Sutherland.
  note: Title from resource description page (viewed August 31, 2021).
  note: In English.
  subject:
    topic: Social media
  subject:
    topic: Social media
    topic: Auditing
  subject:
    topic: Internet marketing
  subject:
    topic: Médias sociaux
  subject:
    topic: Marketing sur Internet
  subject:
    topic: Internet marketing
  subject:
    topic: Social media
  related item:
    title info:
      title: SN Video Humanities and Social Sciences
  identifier: 9789811611469
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: ALSTP
    record creation date: 210827
    record change date: 20260324205806.5
    record identifier: in00005602627
    language of cataloging:
      language term: eng