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Inside Ikea. the Indian expansion / Episode 3, Ikea :

Ikea might be a worldwide store, but until now it's been outside the Indian market. Now, Ikea attempts to open a new store and introduce the Ikea concept to an entirely new market.

Bibliographic Details
Other Authors: Swingler, Tom (Producer), Farquhar, Rob (Director), Gammon, Lottie (Director, Producer), Colman, Olivia (Narrator)
Format: Video
Language:English
Language Notes:In English.
Published: [Washington, District of Columbia] : MagellanTV, 2018.
Series:Academic Video Online
Subjects:
Ikea (Firm)
Furniture industry and trade > India.
Export marketing > India.
Product design > India.
Furniture design > India.
Meubles > Industrie > Inde.
Conception de produit > Inde.
Meubles > Design > Inde.
Export marketing
Furniture design
Furniture industry and trade
Product design
India
Documentary television programs
Television mini-series
Documentary television programs.
Television mini-series.
Documentaires télévisés.
Miniséries.
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:Ikea might be a worldwide store, but until now it's been outside the Indian market. Now, Ikea attempts to open a new store and introduce the Ikea concept to an entirely new market.
Item Description:Title from resource description page (viewed September 21, 2023).
Physical Description:1 online resource (59 minutes)
Playing Time:00:58:33