Shop-ology. Programme 2, Selling it /
Shopology explores how the consumer culture has transformed shopping from a basic economic necessity to one of the world's most popular leisure activities. From brand conscious five-year-olds to free-spending silver surfers, it travels the world to discover the shopping habits and motivations o...
| Other Authors: | , , |
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| Format: | Video |
| Language: | English |
| Language Notes: | In English. |
| Published: |
London, England :
BBC Worldwide,
2001.
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| Series: | Academic Video Online
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| Subjects: | |
| Online Access: | Connect to this streaming video (Alexander Street Press) |
| Summary: | Shopology explores how the consumer culture has transformed shopping from a basic economic necessity to one of the world's most popular leisure activities. From brand conscious five-year-olds to free-spending silver surfers, it travels the world to discover the shopping habits and motivations of consumers and goes behind the scenes with the men and women whose job it is to ensure that our wallets remain open to persuasion. Shopology reveals the truths and myths about how modern consumers behave, the strategies employed by the world's top retailers and how we are all irresistibly defined by what we buy and own. After watching this series, you'll never shop in the same way again. |
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| Item Description: | Title from resource description page (viewed February 26, 2019). "The science of shopping." |
| Physical Description: | 1 online resource (50 min.) |
| Playing Time: | 00:50:12 |