Take away training series. 10 mistakes in marketing /
Peter Quarry interviews Carolyn Stafford, Director, connectmarket.com.au. It's no surprise that a great product or service will be overlooked without effective marketing. Yet many businesses don't make the most of their marketing spend. In this program, Carolyn Stafford discusses ten commo...
| Format: | Video |
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| Language: | English |
| Language Notes: | In English. |
| Published: |
Melbourne, Victoria :
Seven Dimensions,
2009.
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| Series: | Business and education in video
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| Subjects: | |
| Online Access: | Connect to this streaming video (Alexander Street Press) |
| Summary: | Peter Quarry interviews Carolyn Stafford, Director, connectmarket.com.au. It's no surprise that a great product or service will be overlooked without effective marketing. Yet many businesses don't make the most of their marketing spend. In this program, Carolyn Stafford discusses ten common marketing mistakes and the importance of the customer value proposition. The tips and traps outlined here will save your business time and money by avoiding poor or ineffective marketing activities. |
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| Item Description: | Title from resource description page (viewed Apr. 28, 2014). |
| Physical Description: | 1 online resource (17 min.). |
| Playing Time: | 00:16:49 |