Cover Image

Consultant. Episode 3, Indonesia /

With a population of over 240 million, Indonesia has big brand potential. The question is how do brands reach out to that huge market? The Consultant goes behind the making-of some of Indonesia's biggest brands in retail, beauty and food to see how they've made it big.

Bibliographic Details
Other Authors: Wang, Eng Eng (Producer)
Format: Video
Language:English
Language Notes:In English.
Published: Montreal, QC : Ciné Fête, 2008.
Series:VAST: academic video online
Subjects:
Branding (Marketing) > Indonesia.
Marketing > Indonesia.
Indonesia > Commerce.
Indonesia.
Stratégie de marque > Indonésie.
Marketing > Indonésie.
Branding (Marketing)
Commerce.
Marketing.
Documentaries and Factual Films
Alexander Street Video.
Documentary films.
Documentaires.
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:With a population of over 240 million, Indonesia has big brand potential. The question is how do brands reach out to that huge market? The Consultant goes behind the making-of some of Indonesia's biggest brands in retail, beauty and food to see how they've made it big.
Item Description:Title from resource description page (viewed May 13, 2014).
Physical Description:1 online resource (22 min.).
Playing Time:00:22:15