APA (7th ed.) Citation

Bloomberg News (Firm) & Regan, T. (2013). Understanding generation Y, the $200b demographic. Bloomberg.

Chicago Style (17th ed.) Citation

Bloomberg News (Firm) and Trish Regan. Understanding Generation Y, the $200b Demographic. New York: Bloomberg, 2013.

MLA (9th ed.) Citation

Bloomberg News (Firm) and Trish Regan. Understanding Generation Y, the $200b Demographic. Bloomberg, 2013.

Warning: These citations may not always be 100% accurate.