How to benefit from Twitter's new ad strategy /

Tbg Digital CEO Simon Mansell discusses Twitter's announcement that it will work with partners including Adobe and Salesforce.com to sell advertising that appears alongside the social site's 140-character status updates. He speaks with Jon Erlichman on Bloomberg Television's 'Blo...

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Bibliographic Details
Corporate Author:	Bloomberg News (Firm) (Producer)
Format:	Video
Language:	English
Language Notes:	In English.
Published:	New York : Bloomberg, 2013.
Series:	Business and education in video
Subjects:	Twitter (Firm) Internet advertising. Social media. Publicité sur Internet. Médias sociaux. Television news programs. Téléjournaux.
Online Access:	Connect to this streaming video (Alexander Street Press)

Description
Summary:	Tbg Digital CEO Simon Mansell discusses Twitter's announcement that it will work with partners including Adobe and Salesforce.com to sell advertising that appears alongside the social site's 140-character status updates. He speaks with Jon Erlichman on Bloomberg Television's 'Bloomberg West.'
Item Description:	Title from resource description page (viewed Apr. 28, 2014).
Physical Description:	1 online resource (3 min.).
Playing Time:	00:03:02