Tell me a story /

Anyone who wants to wield true influence in an organization must be effective at telling stories. Why? Because stories capture peoples' hearts and minds; using them makes communication both memorable and meaningful. This program illustrates how leaders can use storytelling to impact such things...

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Bibliographic Details
Corporate Author: CRM Learning (Firm) (Producer)
Other Authors: Jenson, John A. (Director)
Format: Video
Language:English
Language Notes:This edition in English.
Published: Carlsbad, CA : CRM Learning, 2013.
Series:Global business and economics in video
Subjects:
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:Anyone who wants to wield true influence in an organization must be effective at telling stories. Why? Because stories capture peoples' hearts and minds; using them makes communication both memorable and meaningful. This program illustrates how leaders can use storytelling to impact such things as: creating a shared vision of the future, kick-starting new projects, highlighting lessons learned, and reinforcing the organization's brand.
Item Description:Title from resource description page (viewed Mar. 12, 2014).
Physical Description:1 online resource (19 min.).
Playing Time:00:18:38