Yahoo's Mayer didn't overpay for Tumblr : Hippeau /

Yahoo is buying blogging network Tumblr for about $1.1 billion as CEO Marissa Mayer seeks to lure users and advertisers with her priciest acquisition to date. Lerer Ventures Eric Hippeau speaks with Deirdre Bolton on Bloomberg Television's 'Money Moves.'

Bibliographic Details
Corporate Author: Bloomberg News (Firm) (Producer)
Format: Video
Language:English
Language Notes:In English.
Published: New York : Bloomberg, 2013.
Series:Business and education in video
Subjects:
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:Yahoo is buying blogging network Tumblr for about $1.1 billion as CEO Marissa Mayer seeks to lure users and advertisers with her priciest acquisition to date. Lerer Ventures Eric Hippeau speaks with Deirdre Bolton on Bloomberg Television's 'Money Moves.'
Item Description:Title from resource description page (viewed Apr. 28, 2014).
Physical Description:1 online resource (5 min.).
Playing Time:00:04:49